Business Planning

The Art of Business Communication: Aligning Offerings with Customer Desires

Marketing ensures the gap between what you sell and what…


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Embracing the New Normal: Website Maintenance in Digital Marketing

Ignoring website maintenance is like not servicing your…


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The Future of Advertising – Balancing Human Authenticity and AI Automation

The balance of human work vs AI automation should always…


How to Keep Your Website Relevant

Staying on top of your website should be a regular part…


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Without Content Pages Look Empty

Creating content for a website or other project is not…


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Challenge is Opportunity

It's been rough seas in the business world, but the storm…


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Snake Oil – How to Avoid Bad Marketers – Part 2

Some agencies will lie to you, making unsupportable…


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Snake Oil – How to Avoid Bad Marketers – Part 1

Snake oil marketers are out there, but armed with…


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Neglecting Marketing is Neglecting Your Business

Failing to get your message out into the market is a…


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ROI: An Immediate Concern?

Expecting immediate ROI short changes the ultimate power…