Welcome to 2025 and a new economic and cultural landscape. There’s a lot of new territory out there to explore, survive and master.

Infinity Reef Branding, Marketing & Advertising continues to provide the same hands-on care and service that has been our trademark. We’re not a big operation, but we are dedicated, have broad skill sets and deep experience in what we do, and our clients appreciate that. Clients know that when they call us they’re getting the people that do the actual work, the stuff that helps them increase their revenues. They know we’re invested and accountable. We keep things simple, honest and transparent.


Snowmobiler Ad 2
Snowmobiler Ad 2

eCommerce Web Sites

IR delivers demonstrable success with ecommerce clients like Truckboss by developing and managing their online store. We provide product strategy guidance, copywriting and design for the site, social media and print to drive customers to the site. And we keep track of it all with analytics.


AFPA Web Ads

Complex Informational Web Sites

Slightly different, but no less complex, we redeveloped the Alberta Food Processors Association (AFPA) website. We extracted, assessed and reorganized dozens of pages of content from an obsolete content management system (CMS) and created a new site in WordPress. We leveraged WordPress’ extensibility to bring a host of value-added features to their private members area and integrated it with HubSpot. Members are able to connect and network with each other, and inline advertising spots further connect processors, suppliers and food industry watchers.


PSCL Meet the New Guy Ad
PSCL Meet the New Guy Ad

Creative Services for Digital and Print

A final good example shows that we extend your capabilities. You may already have an in-house marketing lead, but need to bring in creative, design and production services. We do that for PSCL in both their website and print advertising. They know their audience and what their goals are, and we have regular meetings with them to plan out their deliverables. They lay out what they need to communicate and we develop creative that allows them to engage with their audience in compelling ways.


What Your Business Does ··· Infinity Reef ··· What Customers Want

Infinity Reef is that piece in the middle connecting you to existing and potential customers.

We Can Handle the Pressure That Comes with Depth

At IR, we’re not big on the fluffy part of the marketing business. We lead when we need to, we always listen and we collaborate with your subject matter experts. We do objective deep dives into what you do, who your audience is and how to create resonance with them. We put our focus, time and effort into doing the work that increases your revenues. Because that’s what you pay for.


It’s been eight years of Infinity Reef, a full-service marketing agency. We’re based in Edmonton with clients in the region and abroad. Our services include branding, marketing, website programming, graphic design, illustration and copywriting. With our connections we extend our services to include SEO, videography, photography, 3D design and more. Contact Us.